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SSMP Test » The SIP School Translation Project

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SSMP Test

SIP trunking and Hosted PBX have become so “hot” that it is no longer necessary to understand the competition.
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False
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True
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ITSPs that require customers to subscribe to bandwidth as part of the service may have limited:
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Footprint
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Customer service capability
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Capital
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Monitoring ability
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One SIP trunk is equal to one telephone company PRI.
  • Or provide a new one...
False
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True
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Competitive Local Exchange Carriers are beginning to offer UC, Hosted PBX and SIP trunking services
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True
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False
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Which of the following is NOT a REQUIRED attribute of a viable SIP trunking provider? Click more than one option...
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Focuses on continuous quality and reliability
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Incorporates Broadsoft and their BroadWorks platform as a major network component
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Competent sales channels
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Outstanding customer service and support
  • Or provide a new one...
Competitive pricing packages
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The SIP trunking BYOB model means
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Bring Your Own Bottle
  • Or provide a new one...
Bring Your Own Bell
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Bring Your Own Bandwidth
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Bandwidth You Only Buy
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Cisco is one of the leaders as an Internet Telephony Service Provider.
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No
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Yes
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Sales and marketing is concerned with the tricks and techniques of getting people to exchange their cash for your service.
  • Or provide a new one...
True
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False
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Which of the following is a good reason for adding SIP trunking to your services portfolio?
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To protect our existing customer base
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Because it is forecasted to grow at an 89% CAGR over the next several years
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Our CEO thinks it’s cool
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Our CTO says “it’s a piece of cake!”
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Most UC, Hosted PBX and SIP trunking providers are large, well-known, publicly-traded companies
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False
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True
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An SBC is a:
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Session Bandwidth Connector
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Simple Border Controller
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Session Border Computer
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Session Border Controller
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Billing systems must be capable of handling sales report and commission generation.
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False
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True
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Marketing should understand Cost of Goods Sold (COGS).
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False
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True
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White papers may NOT be a useful tool when:
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They include Frequently Asked Questions (FAQ)
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They are too complicated
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They are too long
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A Return on Investment (ROI) model can be a useful sales tool.
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False
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True
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A web portal exclusive to your sales channels is:
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A minor enhancement that can wait until the channels start to generate revenue
  • Or provide a new one...
Important for the continued flow of information with the sales channel
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A waste of money. The standard web site has plenty of information
  • Or provide a new one...
Trade shows are a critical part of our marketing effort.
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True
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False
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Maybe
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Without a marketing organization, a good salesperson can still be successful in selling UC, hosted PBX and SIP trunking services.
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Unlikely
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True
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Which of the following would NOT be a possible characteristic of a Hosted PBX or SIP trunking “Sweet Spot” opportunity:
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Predictive dialer service company
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Specific targeted vertical industry
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Monthly long distance telephone bill of $500 or greater
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Fifteen concurrent call requirement
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“Cherry pickers” are an example of:
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A type of firewall
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Highly demanding customers
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An agricultural vertical market
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Opportunists that take advantage of your mistakes
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The term “hard savings” means that these are difficult or hard to quantify.
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False
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True
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A SIP trunk or Hosted PBX can have multiple local telephone numbers from different cities or different countries around the world associated with it.
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False
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True
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Understanding the number of concurrent calls to be used by a customer is an important element in creating a SIP trunking cost justification model.
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False
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True
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On the average, a G.729 CODEC requires MORE bandwidth than a G.711 CODEC because the numbering scheme is higher.
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False
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True
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The average savings that can be projected for each customer implementing a UC, Hosted PBX or SIP trunking service as compared to traditional telephony services is:
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Unique to each situation
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60%
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50%
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25%
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AT&T wants to shut down its analog public switched telephone network (PSTN) in favor of an all-Internet or IP-based network.
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False
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True
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Telecommunications managers at medium to larger corporations may be _____________ (Click more than one option)
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Sceptical of SIP based communications
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Fearful of SIP based communications
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Resistant to change
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Focused on the day to day tactical issues
  • Or provide a new one...
A Frequently Asked Questions (FAQ) document is a good sales tool because:
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It eliminates the need to ask customers questions before attempting to close the sale.
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It addresses questions that customers may not have thought to ask.
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It provides an added document to demonstrate company credibility.
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It allows the sales team to focus on just selling without having to be fully knowledgeable regarding SIP based service offerings.
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Lengthy service agreements are not an issue for intelligent customers. Covering all contingencies with extensive legal documentation is a requirement in today’s business climate, and does not adversely affect sales.
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False
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True
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Churn refers to:
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Corporate Hierarchical Uniform Reliable Networks
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Lost customers
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The process that occurs within a Network Address Translation (NAT)
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Which of the following is NOT a benefit from maintaining regular sales contact with current customers?
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Solicitation of testimonials
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Expansion of existing services
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Network monitoring and alarming
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New prospect referrals
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The salesperson’s job is complete when the customer signs the order.
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False
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True
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SIP stands for:
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Session Interpretation Protocol
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Synergistic Interim Prioritization
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Simple Internet Processing
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None of the above
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PRI stands for:
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Paranormal Rites Insinuation
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Progressive Rule Insertion
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Practical Rate Interchange
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Primary Rate Interface
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Within North America, a PRI contains how many concurrent voice channels?
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23
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22
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21
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24
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The SIP standard was developed by the International Telecommunications Union (ITU)
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True
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False
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SIP Trunking has been readily available in the North American marketplace for the past twenty years.
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False
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True
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As the SIP trunking service provider marketplace continues to grow, marketing of SIP trunking services will become:
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Stay the same
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Harder
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Easier
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No longer matter
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Competitors offering SIP trunking services include:
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All of these
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ITSPs
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CLECs
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LECs
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A boilerplate Return on Investment chart is useful for most customer prospects.
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True
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False
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COGS stands for:
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Composite Operational Gradation Scale
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Cost of General systems
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Cost of Goods Sold
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Corporate Operation Gross Statistics
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SIP trunking requires an informed and educational sales approach today.
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False
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True
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SIP trunking is best suited for customer prospects with primarily local calling patterns.
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False
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True
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The most 'successful' SIP trunking sales people are:
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Those who take the time to understand how the technology addresses actual customer requirements
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Those with extensive sales experience in hardware and software
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Those with a primarily technical background and minimal sales experience
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SIP trunking and Unified Communications as a Service (UCaaS) are synonymous.
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False
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True
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MPLS stands for
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Multipresence Label switching
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MultiPPP Label switching
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Multipoint Label switching
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Multiprotocol Label switching
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PBX stands for Private Branch Extension
  • Or provide a new one...
False
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True
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The research company, Gartner has a Magic _______ that is something to review often if working in the UC business
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QoS Calculator
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Quadrant
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Question
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Quarter
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UC stands for
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Unified Collaboration
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Unified Communications
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Unified Confusion
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Unified Connectivity
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The 'S' in MPLS stands for
  • Or provide a new one...
Switching
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Standard
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SIP
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Stack
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Traditional telephone companies, such as Telmex in Mexico, are beginning to offer SIP trunking.
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True
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False
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Cloud-based hosted PBX and UC services can be complimentary to premises-based PBX and SIP trunking.
  • Or provide a new one...
False
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True
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Organizations with highly fluctuating personnel requirements may be best served with a hosted PBX solution.
  • Or provide a new one...
False
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True
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A telecommunications manager is a requirement for effectively using a hosted PBX or UC system.
  • Or provide a new one...
True
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False
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As a salesperson, speaking 'jargon' to your prospects will impress them with your knowledge and help you close more sales.
  • Or provide a new one...
False
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True
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Premises-based PBX systems will be mostly replaced by SIP trunking, UC, and hosted PBX services by 2017.
  • Or provide a new one...
True
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False
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Geographically independent extensions are a feature of hosted PBX systems.
  • Or provide a new one...
False
  • Or provide a new one...
True
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All ITSPs offer the ability to receive or to send faxes.
  • Or provide a new one...
False
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True
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T.38 is a common protocol used for faxing.
  • Or provide a new one...
False
  • Or provide a new one...
True
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SMS Group Messaging is a common feature offered by most premises-based PBX providers.
  • Or provide a new one...
False
  • Or provide a new one...
True
  • Or provide a new one...
Internet-based telephone with video capability will become more commonplace by 2017.
  • Or provide a new one...
True
  • Or provide a new one...
False
  • Or provide a new one...
Organizations can have local phone numbers from multiple cities and countries ring into one location using SIP trunking.
  • Or provide a new one...
False
  • Or provide a new one...
True
  • Or provide a new one...
MPLS uses labels to define QoS attributes?
  • Or provide a new one...
False
  • Or provide a new one...
True
  • Or provide a new one...
Are you likely to have exclusive use of a providers MPLS network?
  • Or provide a new one...
No
  • Or provide a new one...
Yes
  • Or provide a new one...
Existing PBX systems are easy to 'unhook.' Most business people want the most up to date systems they can find.
  • Or provide a new one...
False
  • Or provide a new one...
True
  • Or provide a new one...
Premises-based PBX systems are ideal for geographically dispersed companies with multiple small offices.
  • Or provide a new one...
False
  • Or provide a new one...
True
  • Or provide a new one...
A SIP trunk is:
  • Or provide a new one...
A storage device for voice communications
  • Or provide a new one...
A telephone company dedicated circuit
  • Or provide a new one...
A virtual connection between a customer and the PSTN using Internet connectivity
  • Or provide a new one...
Customer service and support must have which of these attributes? Select all that apply...
  • Or provide a new one...
E-mail and/or web reporting capability
  • Or provide a new one...
Telephone access
  • Or provide a new one...
24 X 7 coverage
  • Or provide a new one...
Automated trouble ticketing
  • Or provide a new one...
Which of the following is NOT a feature normally associated with SIP trunking?
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DID Porting
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Call Termination
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Voice mail transcription
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